The Reasons Why We Love Hostgator Black Friday 2017

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Wealthy Affiliate – A Whole Team Is Behind You

What is the best way to accomplish something that is perceived as impossible?

(a) Take a stab at it alone

(b) Get help from others

(c) Or work within a community of like minded and focused people

If you guessed (c), you are absolutely correct.

Great success is never achieved alone.  Sure, you may take the steps to achieve success, but having a community of support and help behind you is key to achieving great things in life.

Wealthy Affiliate
Wealthy Affiliate

This could be personal success, offline business success, or online business success.

One of the most sought after things for Internet marketers is the ability to connect with, learn from, help, and grow via a community.

That is what is given to all members at Wealthy Affiliate.

A place to hang out. A place to learn. A place to work with other successful marketers to create your very own success.  And in many cases, a place to work as a team.

Within Wealthy Affiliate we have one of the most active forums online with close to 500,000 posts.  Here people chat about business, ask questions, and learn from some of the best.

The owners of Wealthy Affiliate, Kyle & Carson,  frequent the forum every day in order to personally help you.

That is not all though…

Wealthy Affiliate has WA Spaces, a place where you can create friendships, network, and communicate with your “online” buddies.  You are also give the opportunity here to showcase your skills, voice your opinions (via your own blog), and to search other like-minded individuals.

WA truly is a welcoming community.  I would like to invite you to join the Wealthy Affiliate community today.

Your ability to network and rub elbows with some of the top Internet Marketers in the world is just seconds away.

Affiliate Marketing + Wealthy Affiliate + WordPress Express = A Money Making Trio

Each tool in the the Wealthy Affiliate program is designed to make your affiliate marketing business easier and more lucrative, and they are all included when you sign up for the Wealthy Affiliate University.

Wealthy Affiliate now includes the world’s first WordPress Express.

When you use all of the tools that come with your Wealthy Affiliate membership, you can successfully build an Internet business that will give you the income you have been dreaming about for years.

Some of the terrific tools that come with your Wealthy Affiliate membership are:

Competition Spy tool-  With this tool, you can spy on various Google ads that will let you find out which keywords your competition is using to make the most money, and which ones to avoid. The Wealthy Affiliate program uses the Sticky Ad technique to successfully allow you to check into the competition. You can spy on whichever keywords you are interested in, with no limits.

Keyword List builder- This is a wonderful way to have all of your keyword lists organized and placed into different campaigns. You can save all of your keywords, as well as the search information, allowing you to save a gigantic amount of time. You can then export your information into txt files, change lists into various campaigns, and redo the research whenever you want.

My Linker- This Wealthy Affiliate tool makes it possible for you to cloak all of your affiliate links, while keeping track of how many clicks the link receives. It will also let you know which keywords in Google ads makes people click on your links. With this tool, you are more certain of obtaining the most out of your investment.

Site Rubix Website Builder-Creating your own website is a breeze with this software. No more struggling to learn HTML, it makes having your own website easy and fast. This tool is included when your become a member of the Wealthy Affiliate program.

Why Digital Marketing is The Only Solution To Achieve Your Goals

If you are planning to take your business to the next level without the help of digital marketing then, believe me, you can’t achieve your goals and your plan will fail miserably. Digital marketing is the backbone of every business in the 21st century. Easy access to the internet and more than half of the world population using mobile devices are the two main reasons many companies are forced to transform their business digitally. A lot of companies including Australian, American and many European companies succeed in the market in no time just because they have adopted the digital platforms to attract more customers.

Transforming business on a digital platform is not enough, adopting digital advertisement is also vital to get on the top of your competitors. When your business exists in big cities of the world like for example in Adelaide (Australia), you should be aware of the trend of your potential customers.

People in Adelaide shows a great interest in online shopping and they want to buy the products they need in their daily life from online stores. From fresh Piza to party dresses, people love to visit the online store without going on the physical location and order the product of their own choice. Even if they want to get an appointment with a dentist or physician, they prefer the doctors who they can find via Google in local searches of Adelaide.

So every business needs professional digital marketing Adelaide services from experts to grow their business and to get maximum local customers that might not be near them but they still are in the same state or the city.

Even if freelancers need to offer their service they also need to market their services on the search engine and social media. People who have online stores to sell their products worldwide they can also reach more customers with the help of internet marketing campaigns. Like you can sell mobile covers and other accessories from Australia to the customers of other countries if you have a good appearance on social media and have top page rankings in search engines with the help of Search Engine Marketing or Pay Per Click services.

If you want to boost your social media marketing campaign then click here to learn different methods.

Bloggers and YouTubers who need to monetize their content they also need top page rankings for their blog or YouTube videos and this can be achieved with digital marketing strategies. So whatever business you run or whatever services you offer without digital marketing and digital platform you can’t get what you want.

How to Tell Your Brand Story More Effectively (3 Visual Tools You Can Use for More Results)

Tell your brand story

Your brand story is made up of facts, feelings and interpretations. It’s not just the facts you present to your customers, but it is also what feelings as a product or service you invoke in them and how they interpret the way you tell your story through your website, social media posts, blog posts, advertisements, business cards and even your employees.

A brand story, in fact, is woven around 3 factors

  • who you are
  • why you exist
  • how you help people

In order to create a brand story that differentiates your brand from that of your competitors and helps make an emotional connection with your customers, you need pay attention to,

Your Buyer Personas

How would you know if your story would appeal to your audience if you don’t know who you are talking to?  This is why prior to deciding how you are going to present your story, you need to define who your customer (existing or potential) is.

Depending on the kind of product or service you offer or the industry you belong to, you might have to create several buyer personas. However, each one should contain both quantitative details such as age, income, location, education etc. and qualitative information such as their interests, challenges, goals, responsibilities etc.

A buyer persona is a generalized and fictionalized profile of the ideal person who you want as your customer, therefore when gathering information, you need to interview or conduct research on all types of customers your business attracts.

Knowing who your customer is, how she comprehends things and her likes and dislikes, you can easily define how you should relate your brand story and what exactly you should include in it.

 Your Verbal Identity

This includes not only the words you use to tell your brand story, but it also includes the tone, language, and even vocabulary. The way you use these elements adds a personality to your brand and helps consumers distinguish you from your consumers.

From the small call to action at the bottom of your landing page to the copy of your website and the social media messages you post, the tone and the language you use should be consistent. Inconsistency will risk your credibility as a brand.

Your Visual Identity

Basically, anything that makes a visual appeal to the beholder, be it colors, typography, iconography, photos, videos, illustrations, website layout etc. is part of your brand’s visual identity.

Compared to your brand’s verbal identity, the visual identity plays a more significant role, for visuals help you connect with people in ways that are scientifically proven to be more effective in connecting with people.

Color – You may already have a product or service and a color palette associated with it. If you do, it is important to make sure that you maintain consistency in using colors across all platforms, be it on your website design, social media networks or on newsletters. If you don’t have a color palette, create a simple one that has 1-3 primary colors and 2-3 secondary colors. And when choosing, take into consideration the earlier buyer personas you created.

Typography – The style, size and the type of font you use will have a significant impact on the message you are trying to convey to your customers. While the font you choose should complement the rest of the visual brand style, it should be appropriate for the brand image. For example, a playful font like Comic Sans will not tally well with a serious brand image. Be careful to use font type that reinforces the message you are trying to communicate.

When creating illustrations or designing your website, these two elements would constantly come into play. It would save you a lot of time if you can use a style guide to refer to in such instances.

To create any brand story that speaks to the heart of the customer and builds awareness for your brand, these 3 elements should be given priority. And in the creation of any material for your brand, your buyer persona, verbal identity and the visual identity should be taken into consideration.

3 Visual Tools You Can Use to Tell Your Brand Story Effectively

Infographics

Infographics combine text and graphics together and present information in eye catching manner. They have become a very popular method of communication online over the past few years.

You can use infographics to illustrate a timeline of how your business came to be, or emphasize how your service or product can help your customers. You can even select a subject your target audience is curious about and create an infographic around it.

Several things you need to be careful about

  • Stick to your brand style guide when creating your infographics
  • Prior to designing, create a wireframe of your infographic to make sure the infographic has a flow
  • Use only 4-5 colors and 2-3 font types when designing your infographic
  • Remember to add your company logo at the bottom of your infographic over or below the references section
  • Promote them not only through your website but also through your social media channels

Video

Videos are trending and to many consumers, they are deemed the best medium for generating emotions. The video combines both visual and aural means and hence stand a really huge chance at driving your message home.

There are many platforms where you can use video to build your brand story

  • Your website homepage – adding a video describing what your product or service is could be a great tool to increase conversions. Or it could be a video testimonial featuring your current customers; they are great at building trust and credibility.
  • YouTube – you can have a separate YouTube channel to upload tip videos or demonstrations of using your products or services. This can be used to solve the problems your customers may come across when using your products or services.
  • Social media – Most social media platforms such as Facebook and Instagram now give you the chance to connect with your audience in real-time. Using this you can let your customers get a glimpse of the everyday workings of your business, building transparency and trust.

When creating videos, you need to be careful to make sure that the colors, voice, locations and even the music you use are consistent with your brand identity.

Photographs

This may include photos you choose to include on your blog posts or landing pages to social media platforms. These could be images that you take yourself to show your brand or services, or those that you purchase online. Either way, make sure that they are

  • Demonstrate value

This can be achieved by considering the many ways your customers can use your products or services. Or how they can help your customers reach their goals or solve their issues. Try to capture these moments through your photos and they will easily replace a message that would otherwise take a thousand words to tell.

  • Help build trust

You can reveal what happens prior to you deliver the complete product or service to your customer via a single photo. Such behind the scene photos, published through your website or your social media channels can help build a connection between you as a company and your customers. The more your customer knows about the developers of the product or service they use, the more trust they are willing to invest in you.

  • Generate emotions

A single photo can make someone hungry, cry or smile. Pay attention to what you choose to photograph and the colors you try to enhance, for they play a major role in stimulating emotions in your customer.

What is better than a storyboard – images or illustrations organized in a sequence – to tell your brand story?

Without a story, there is no cohesion. Your story ultimately influences people’s buying decisions, therefore be careful as to what you say and how you say it. Follow these tips and you’ll get it right.

Do you use any other method to relate your brand story to your customers? Do let us know in the comment section below.

About the Author

Amanda Athuraliya is the communication specialist/content writer at Cinergix, the team behind the development of Creately Infographic Software. She is an avid reader, a budding writer and a passionate researcher who loves to write about all kinds of topics.

When You Should Change Your Digital Marketing Strategy

Digital Marketing is always evolving and this might appear unsettling occasionally. Strategies which were functioning previously, may not be effective from the current. Do you understand the reason why many companies don’t get ahead of the opponents? It is only as they’re not eager to accommodate to the ever-changing world of electronic media. Even though this might look catchy as in the event that you change things too fast, you might not have the ability to see if your plan worked for long-term. But should you wait around for quite a while, you’re very likely to squander your two precious resources: money and time.

With Nevertheless, how can you know when its the perfect time to modify your own Marketing Digital strategy? To assist you stay informed about the fast paced industry, I have created this post that will assist you understand when to modify your electronic marketing and advertising plan.

Below are the 5 hints that will assist you determine when to stop your current strategy.

  1. Focusing on low-value metrics

If You are focusing on low-value metrics such as clicks and impressions, you might be missing out as clicks and impressions just inform you about your advertising visibility. And not the true accuracy of your plans.

2. Simply focusing in your brand not on viewers wants

Each Marketer wishes to spread their new name however, you shouldn’t overdo by copying your brand name around everything. In reality, create your articles educational that concentrate on your audience issues and requirements. This would truly assist you in targeting buyers in first phases of the purchaser’s journey.

3. Over Use of key words

Although, it is Required to put keywords in your content, Google’s priority consistently lies in supplying reach user expertise and relevancy of articles.

4. Do not rely on your intuition

Your Prior experience is surely precious. However, your decision procedure shouldn’t be solely based on what worked previously. It is a very bad idea as everything worked tomorrow could be wholly irrelevant today.

5. Not Incorporated

Whether It is about seasoned digital marketer, sitting in IT or even a startup company, it is too normal for digital advertising and marketing strategies to be completed in silos. It’s a simpler way but obviously, it is not powerful. It is a fact that digital strategy works best when it is incorporated with conventional channels.

Now you understand that in the Event That You Will Need to change your Digital advertising plan or not, here’s a comprehensive guide that will help you construct a brand new, powerful advertising strategy to accomplish your online objectives.

Which are the critical steps for creating a successful digital marketing plan?

When Developing a marketing plan for your small business, always keep your audience first. Establish goals, plan your plan, execute it, and eventually measure your achievement.

Research on your intended audience and competitions

Know your audience since in the event that you don’t them, how do you assist them

Integrate different advertising approaches and utilize only the appropriate tools

should youn’t possess the necessary skills set, do not be afraid to buy exceptional services

reevaluate your online value proposal and apply it across all of electronic advertising and marketing stations

Last but certainly not the least, prepare yourself

However until you do something ask yourself couple queries. Asking yourself appropriate questions and using their replies in place will definitely assist you in making the proper decisions.

Which digital stations are best for you and why?

  • With so many electronic stations round, it becomes hard to pick the best one. So you can identify it using these simple principles:
  • Describe the station where many of your prospective clients like to hang out
    Examine your intended audience behaviour
  • Build consciousness of Twitter
  • Attend industry events and conventions
  • Social networking and newsletters to reach out to your prospective clients
  • SEO or mix of SEO and PPC to help you draw more traffic
  • The best way to appraise your electronic marketing and advertising actions?

Regrettably, Some businesses don’t understand how to answer this question accurately. If you are also among these, do not feel ashamed! Just jump and discover how do you decide the appropriate metrics and rate your present digital marketing and advertising actions.

  • Describe your goal KPI (Key Performance Indicator) to assist you to know what is working
  • Monitor your site traffic and earnings to understand the crucial statistics about your clients
  • Track and measure your own metrics via Google Analytics research your website visitors to find when they are happy with your answers
  • Track ROItrafficand market share, and earnings
  • The best way to make your company stick out in the crowd?

In Now’s competitive digital marketplace it is really hard to make your company stick out from the competition. Let us see how.

  • Effectively communicate and instruct your clientsStay honest and transparent to construct client’s devotion
  • Talk less, listen more
  • Be authoritative and helpful in everything you do
  • Know your opponents and find out from them
  • Be imaginative, open-minded, and attempt new technologies
  • Talk on your crowd speech
  • Use evidence tips and reviews to show you are the best

Final Ideas

As the world of Internet landscape Changes, so if your electronic marketing and advertising plan. So it is Vital to Remain conscious of the changing marketplace and the brand new developments in Technology that will assist you grow also.

7 Effective Ways to Increase Instagram Followers Without Spending Money

Instagram Just a tiny break down will surprise you and in exactly the exact same time make you excited. This is just wonderful and also a goldmine for internet marketers and company.

Those Statistics must send a sign to your nerves and allow you to recognize how significant Instagram could be to your company. The matter is that, how can you popular with Instagram followers, which will become your faithful clients. I’ll Be showing you the Way to do this in the next steps and steps.

Continue reading “7 Effective Ways to Increase Instagram Followers Without Spending Money”

Looking For Tips About Multi-level Marketing? You’ve Come To The Right Place!

Have you heard of multi-level marketing? Do you understand how it works? You might think that these companies are nothing more than scams, but this could not be further from the truth. There are many legitimate MLM companies out there, and by signing up with them, you can earn a good income very quickly.

When doing multi-level marketing with Aloha Oils, picking the right product is the key to making money. Make sure you pick a product that you believe in. Also, make sure any claims the product makes can be substantiated. It’s a good idea to choose a product that is unique and that cannot easily be purchased at a local store or at a lesser price.

Continue reading “Looking For Tips About Multi-level Marketing? You’ve Come To The Right Place!”

How You Can Increase Facebook Page Likes: Five Secrets Revealed

Facebook Is truly a fantastic platform for promoting a company, brand and connecting to clients. But do you believe leveraging the ability of Facebook to get a company is actually straightforward? Well, really it isn’t. Only updating your FB wall can’t make people visit your page and react. It’s been observed that lots of small business owners use Facebook with no defined marketing program. Because of this, the majority of them stop upgrading their webpages when they stop receiving the desired outcomes.

So What could be done in order to secure more enjoys on Facebook? You need to work toward getting enjoys for the your online likes kopen and the articles as only liking of your FB page will not guarantee that all of your articles will reach those men and women who enjoyed your webpage.

Continue reading “How You Can Increase Facebook Page Likes: Five Secrets Revealed”

Benefits You Get When You Buy Web Traffic

The Success of site is chiefly dependent on the quantity of traffic it creates. Really, web traffic either breaks or makes an internet organization. There are two major forms of visitor visitors – one-time traffic along with routine drop-ins.

Internet marketers understand that using a strong Foundation of frequent visitors to their site could mean increased earnings. In addition to this, advertisers will be scurrying to get their advertisements placed on your website that means extra revenue for you. Additionally, as soon as you’ve got regular traffic to your site and incoming traffic increases, you establish your internet presence and might even create your internet business recognized worldwide.

When considering the best way to Buy real traffic to your site, you truly have two alternatives to pick from. You could invest download or on free software that produces traffic or perhaps you purchase web traffic.

Continue reading “Benefits You Get When You Buy Web Traffic”